Cynthia’s Blog #4: Month 1 at InsuredTY
This week, I will be summarizing my first month of work during my InsuredTY internship.
Attract
I am attracting users to InsuredTY by focusing on different social media platforms. I mostly cater around Instagram, but I also create posts for Facebook, Linkedin, and Twitter. To post on all platforms simultaneously, I learned how to use Buffer. While creating posts, I stick to a consistent color scheme and always include the logo on the graphic. I also created a schedule for InsuredTY’s social media platforms: Remembering Mondays, New York Wednesday, and Giveaway Fridays.
Remembering Mondays
Every Monday, InsuredTY’s social media posts a friendly reminder for consumers.
New York Wednesdays
Every Wednesday, InsuredTY’s social media posts New York highlights.
Giveaway Fridays
Every Friday, InsuredTY’s social media posts fun and exciting giveaways for consumers to enter and possibly win.
Engage
I am engaging consumers who want to learn more by creating blog posts for InsuredTY’s website. Like this blog post, it informs consumers of InsuredTY’s mission, work environment, and goals.
Previous blog posts I have created to engage consumers.
Delight
I am delighting customers by creating social media giveaways. Social media giveaways are an engaging way to boost social media engagement and make consumers happy.
Giveaway graphic I created.