Thanh’s Blog: July - Product Market Fit Wrapup
How did InsuredTY Product Improve?
The InsuredTY Product has improved a lot through our teamwork and feedback for one another. We have been translating our products and services in different languages to help more people understand our product and get a chance to look into us.
What do we need to do next to find a market?
In order for us to find a market we need to have multiple approaches and audiences. While we are not having much success with one method we will change it up and try a different approach in order to successfully find our market. Also looking at different audiences will help us find our market faster as we need to try multiple audiences until we find one that is successful.
What did you learn about Product Market Fit in July and why was it so difficult?
I learned that product market fit is when a product satisfies a strong market demand. It is difficult to find product market fit when you are in a competitive market such as insurance. We will need to continue trying different approaches and finding our audience until we reach product market fit.